Posts.

Short-form video, newest first. Each post opens with the video, then the writing that expands the idea underneath it.

AI Doomers Said It Would Happen!

Get Mentioned by Name in AI

Why You Can’t “Rank” in ChatGPT 2: Fan Out, Query Rewrites, and AI Search Results

Where do you rank in ChatGPT? Why rankings don’t exist and what to track instead